Mobile TV and Video, reported to explode in the next 5 Years
Research recently released in a report from Pyramid Research, titled “Mobile Video Services: A Five-Year Global Market Forecast,” mobile video usage will rise at a compound annual growth rate of 28% over the next 5 years. By 2014, more than 500 million users worldwide will subscribe to mobile video services, equal to 8.5% of all mobile subscription services.
With all of this being said what dose this predict companies will be doing with their online and mobile video advertising and marketing strategies. There has already be a 80% increase of large companies allocating their marketing dollars to online video advertising, which I assume would be the same for mobile video advertising as well in the very near future.